User unlocks the e-scooter
Ads play in real-time on both front and rear screens
Cities generate revenue while reducing pollution
Serviceable Available Market (SAM):$63.65 Billion (Europe e-scooter + urban ads)McKinsey Urban Mobility Report 2023
Total Addressable Market (TAM): $216.5 BillionStatista: Global Micromobility Market 2024
Serviceable Obtainable Market (SOM):$15 Million (first 2 years)IBISWorld Outdoor Advertising 2024
User Reach: More than 12million users across 30 countries
– 25%: Market Expansion (Berlin, Paris, London)